Tourism Board Offering Event Sponsorships

The Rockbridge Area Tourism Event Sponsorship Opportunity is now open for requests.

The Rockbridge Regional Tourism Board offers sponsorships for tourism events occurring in Lexington, Buena Vista, and Rockbridge County on a biannual basis.

Sponsorship applicants must be organizing an event located within Lexington, Buena Vista, or Rockbridge County, and occurring between Jan. 1 and June 30, 2025. Requests should not exceed $3,000 per event.

The tourism board will award monies based on the strength of the application, including the event’s potential to attract out-oftown visitors and how well it aligns with regional tourism goals and objectives. A total of $10,000 is earmarked for distribution, though total disbursement is not guaranteed.

The window for completing an application for sponsorship is Nov. 4 through Dec. 1. Awards will be announced Friday, Dec. 20, and funds will be distributed during the first week of January.

Potential applicants will find the sponsorship application and related request guidelines at LexingtonVirginia.com/sponsorships.