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Rockbridge Conservation (RACC) has relaunched “Caught GreenHanded,” a campaign to publicly recognize local businesses, community organizations, and institutions that have taken significant steps to become more energy efficient, reduce waste, or otherwise improve the environmental wellbeing of our community.
An earlier program launched in 2017 by Main Street Lexington recognized downtown businesses for their recycling efforts. RACC joined the campaign in 2021, only to have the pandemic upend most downtown activity. As our communities recover from the pandemic, businesses and individuals countywide are making efforts to be more environmentally friendly. Rockbridge Conservation is reinstating the Caught GreenHanded program to highlight those efforts.
“We’re seeing an increasing number of local efforts to reduce carbon emissions, recover food waste, eliminate the use of single-use plastics, and take other good-for-theplanet actions,” said RACC communications director Shannon Spencer. “By shining a light on great things that are happening in our area, we hope to encourage further actions that lessen our impact on the environment and contribute to the greening of Rockbridge.”
